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Top Niche Dropshipping Stores -Get Shopify Niche Ideas!

17 min read

Dropshippers realize their business potential by opening one or multiple online stores on different platforms, and one of the essential steps is selecting an appropriate type of store. Since you’re thinking of building a profitable business for the long-term, a Shopify niche dropshipping store gives you a better chance to achieve that. 

It really is a best-practice to research other successful stores, it can help you learn what worked for them. Stores that succeeded already also made mistakes already, you can save yourself from those by analyzing them and learning from them.

It is somewhat similar to what content managers do when they use software to find viral content. They know that they are more likely to generate growth by analyzing what is it that went well for other accounts in their niche.

Carving out a niche market and promoting yourself as the go-to brand for a narrow group not only increases your credibility but also leads to a more concentrated business as well as solid item selling. Focusing on a niche store, offering your unique value proposition and product line extensions make it easy for the correct customers to say, “This is for me!” without browsing products for hours to find what they’re looking for.

Successful niche dropshipping stores collected below have developed their business so well that nowadays they result to be a great example of how you can put your business to a different high level and make it very appealing to consumers. So, fasten your seatbelt , we will rock your business!  

niche dropshipping store

Top Shopify Niche Store Examples to Get Inspired   

A dropshipping niche store or general store? Both can be successful and profitable. However, building the perfect niche store requires you a lot of effort. Especially in finding the RIGHT niche! Let’s check what successful eCommerce stores chose for their basis and how they managed to make profitable.

1. Meowingtons – Funny Pet Niche Store

An excellent example of an eCommerce niche store is Meowingtons, a dropshipping store operating in the pet niche (cat-centric):

pet niche store example
Check how this pet niche store looks like

Despite a seemingly small area of influence, they manage to attract thousands of visitors per day, accumulating 675k Instagram followers and 1.3 million likes on Facebook. Just look at their traffic: 

Traffic Overview of Meowingtons on SimilarWeb
Traffic Overview of Meowingtons on SimilarWeb
  • Which Shopify Apps Do They Use?
1. PrivyFree email popups, exit intent, targeted modals, wheels & more
2. PushOwlRecover Abandoned Carts via Push Notifications
3. Stamped.ioCollect Product reviews, site reviews and photo/video reviews
4. Back in StockBack in Stock Notification alerts
5. Bold Sales MotivatorIncrease the amount of every order
  • Which Shopify Theme Do They Use?

Custom theme labeled “Add timer for Black Friday – Ali B”

What are their successful dropshipping store hallmarks?

Here are some things that you can look at in this niche online store:

  • Meowingtons offer print on demand items. They allows pet lovers to print their pet on products and items.
  • Seasonal and holiday-realted products: it’s a good idea to offer seasonal dropshipping products to your shoppers. These Shopify sllers defintely know they and offer different pet product options.
  • Appealing mostly to cat-aholics, they built up their brand by designing an adorable cat logo, expanding their cat product lists and building social media channels dominated by adorable cat images, videos and photos.
  • Purr-fect Humour and Creativity. Just look at their pop-up windows and slides.
  • Well-done social media marketing: they clearly invested in promoting their niche store in the social media what showed the results in a number of traffic and sales they have.
Social media buttons this Shopify websites uses
Social media buttons this Shopify websites uses
example  of a pet niche dropshipping store

2. Mooshe Socks – One of the Best Niche Shopify Stores that Sells Socks

successful Shopify store in fashion
Mooshe – a successful Shopify store to look at

Mooshe Socks is a great example of a niche dropshipping store that is growing. Would it be easy for you to guess the niche? As easy as pie, socks!

It seems they have relaunched their home page, got a new domain, and started to develop the organic traffic they get naturally (for now):

Traffic overview of the Shopify niche store mooshe
Traffic overview of the Shopify store on SEMRush

The number of organic traffic should not be considered as a total traffic %. This statistic just shows that they have started working on attracting people naturally, which will get more interest in their product and create a base of loyal customers. 

  • Which Shopify Apps Do They Use?
PushOwlRecover Abandoned Carts via Push Notifications
2. RechargeLaunch and scale your subscription and recurring business
3. ReChargeSubscriptions by ReCharge
4. OptiMonkExit intent popups
5. NfcubeInstagram Feed
  • Which Shopify Theme Do They Use?

Custom theme labeled “Mooshe theme” 

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What are their successful dropshipping store hallmarks?

Here are some things that you can look at on their Shopify niche store:

  • Design. Their site looks so professional and like a TOP branded place. There are neutral, one or multi-colored socks, but the number of different colors does not devalue the global page view.  And a cool feature to show one image on the background of the site. Check it out! Open their page and scroll down.
example of the design a dropshipping store uses
an example of the design a dropshipping store can use
  • Comfortable search. There is a huge variety of the products divided into just few groups that easily helps to find what fits. 
  • Restraint. No molestful pop-up messages, no much text or unnecessary images, advertisement. Simply look at the socks. That’s all you need.
  • Additional efforts at SEO:  since they are just starting to grow organically, they support the SEO of their Shopify niche store. For example, smartly build backlinks and support their main keywords.

3. Dog Pawty – Dog Niche Store Example

pet Shopify store example
The next pet Shopify store example

Dog Pawty is a Dog-centric dropshipping niche store with a huge base of loyal customers. The statistics show a big interest and you also can check how much effort they made in order to be on top. Though, something went wrong with their organic traffic that dropped.   

Traffic overview of this niche store
Traffic overview of this niche store on Semrush

As you can see, their audience is mostly US based (96%). They put a lot of effort to build a niche site with a good authority score and organic traffic. However, they stopped tracking it or picked a not very good SEO strategy and stopped growing organically. They also invested in paid ads. Nevertheless, this niche online store can still serve you as an idea about what niche you can choose… or shouldn’t.

  • Which Shopify Apps Do They Use?
1. Shopify Product ReviewsDefault-free Shopify reviews app.
2. LooxPhoto Reviews (Product Reviews)
3. McAfee SECUREShow visitors your site is secure
4. Quantity DiscountAdd Quantity Discount or Tiered Pricing
5. Product CustomizerEasily add options, variants & customization to your products
  • Which Shopify Theme Do They Use?

Custom theme labeled “Theme export dogpawtty-myshopify-com-theme-exp…”

What are their successful dropshipping store hallmarks?

Here are some things that you can look at this Shopify store:

  • Blog. Blogging is a great idea for a niche store as it gives you free traffic (SEO) and keeps your visitors on your dropshipping store. Hard work is rewarded.
  • Social Media profiles. Their Facebook and Instagram have more than 320,000 likes thanks to adorable puppies’ videos and useful info. That’s right, be useful! 
dog niche store FB page
Screenshot of this dog niche store FB page

4. Warmly – Lighting Niche eCommerce Store

 homepage of the perfect niche store in lighting - warmly
Screenshot of the homepage of the perfect niche store in the lighting

Let’s continue this list with the awesome store from Warmly.

On the first sight (and on the second too hah) is it hard to believe that it’s a typical dropshipping store. You are right, it is not typical! It looks EXTREMELY stylish, gathers, and shares their experience and professionalism. They are mainly selling lighting products and home accessories. 

Have you ever seen a dropshipping store in this niche? I don’t think so.

Well, don’t want to make you guess how much traffic this store and niche get, here is a screenshot from SimilarWeb:

Traffic Overview of this Shopify shop Warmly
Traffic Overview of this Shopify shop from Similarweb
  • Which Shopify Apps Do They Use?
1. Shopify Product ReviewsDefault free Shopify reviews app.
2. Leadslide Social Media TabsDesign a Social Media Tab
AdrollRetargeting
4. FomoIncrease Conversions with Social Proof Automation
Leadslide (Multiple possibilities)Coupon Popup, Upsells, Shipping Bar
  • Which Shopify Theme Do They Use?

Custom theme labeled “Live Theme – With Quadpay.” 

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What are their successful dropshipping store hallmarks?

Here are some things that you can look at in this stylish niche store example:

  • Design. Again and again I will highlight a stylish design, simple and attractive. Same impression as from the second example in this one product niche store list. 
  • Niche. Think outside the box and believe in your dream. Even a small, not popular on the first sight niche can become tremendously needed. Not only pets, fitness, clothes are loved and in demand.
  • Bestselling products right on the homepage of their Shopify website: the less clicks to this section, the higher chance to get them sold. They know it and practice it well.
  • Pinterest account. Look at their Pinterest profile which brings them the biggest traffic! More than 10 million monthly views! Wow! It’s a great insight to make a pinterest account for your dropshippign store to get more traffic. Use various social networks for that.
Example of a Pinterest which can bring traffic to a niche store
 Sources of traffic on SimilarWeb
Sources of traffic on SimilarWeb

5. Daily Steals – Tech Niche Store Example

homepage of Shopify niche store Daily Steals
Screenshot of the homepage of this Shopify niche store

Daily Steals is a great product dropshipping store which shows fantastic results in technology, Home & Office niche is Daily Steals. They offer premium and fresh deals and discounts on electronics, gadgets, designer brands and home must-haves.   

SimilarWeb is again ready to prove it with numbers:

Traffic overview of the online store on SimilarWeb
Traffic overview of the online store on SimilarWeb
  • Which Shopify Apps Do They Use?
1. KlaviyoEmail and social campaigns
2. TrustpilotProduct Recommendations, Reviews 
3.FreestarHeader Bidding
4. AWINAffiliate Programs
5. AttentivePersonalized mobile messaging platform.
  • Which Shopify Theme Do They Use?

Custom theme

 What are their successful dropshipping store hallmarks?

  • Magnificent Display Ads Performance. Almost 1/3 of their traffic comes from Display Ads. Ads are highly well-versed with the demonstration of their unique selling points (attention-catching top deals and discounts, strategically showed among the relevant websites).
Screenshot from SimilarWeb
  • Free shipping and Easy Returns: Small techniques that can bring you more sales. These eCommerce sellers user them smartly.
  • Best Sellers section on the homepaige: it’s a good ieda to bring potentials buyers to the products you want them to buy with one click only.
  • Well-done email marketing: buyers that purchased somthing from this niche store have more chances to return thanks to thier newsletters.
  • Cross-selling in the socail networks: Promoting a niche drpshipping store in the social media is a must-do. Their e-shop is an example. By the way, they also use Pinterrest for that.
  • Unique Selling Point. Daily Steals want to make sure you remember that they are the best in deals and discounts, so they show them on all of their products on their site. 
Screenshot from their page

We all know that dropshipping is a low-risk adventure, but advertising is where the biggest risk is. It’s where the majority of your budget is going to go, so you better get to know the ins and outs. 

I also want to point out that branding is crucial in e-Commerce, as shoppers tend to go to their favorite online stores first. Your gain will partially depend on customer loyalty, which has to bring you the regular traffic needed to sustain an online business, especially a dropshipping one.

Try to create a unique brand, create a special e-store that will conquer the attention and respect of your customers. 

5 Fitness Niche Stores to Find More Inspiration

The Best Shopify fitness stores combine the interest in colors, patterns, and functions of high-quality fabrics and artfully blend them in order to create unique works of art that are as individual as the people who wear the line. They find out how to become successful in fitness eCommerce. And we will learn it from them in the article about best fitness Shopify stores. Follow the mentioned article to find more tips, stores’ overview and of course to learn from the best in the market!

fitness dropshipping store

5 Best Niche Store Examples that Sell Clothing

Clothing is probably one of the most common categories to open a dropshipping niche store in. There are plenty of competitions but also plenty of opportunities to succeed in eCommerce. We overviewed 5 Shopify clothing stores to show you the ways to do it and that is possible to become successful in this niche. The way from being unknown to the TOP Clothing Dropshipping Store or the eCommerce store requires time, good strategy, love for what you do, and some investments. Checked which in the above-mentioned article.

dropshipping clothing stores

Conclusion:

You can benefit from the option to lead a niche dropshipping store. By focusing on one niche, you can channel all resources into satisfying a specific group of customers. If you just start dropshipping, you can even start with one product store and grow slowly. With time, you can become an authority in your niche by gaining the trust of your audience. 

Just think about: you focus on invention, iteration, and making your product better than any other on the market without the distractions of creating, maintaining, and promoting millions of items from different niches. In short, you can devote the time and attention your One Good Idea deserves. 

Go for it!

P.S. Feel free to check our eCommerce product ideas in the category “What to sell“. They are divided by niches, seasons and holidays, and can definitely help to find profitable and demanding products for your niche store.

Written by Yana Mareicheva

Yana joined DSM Tool in 2020 as a Customer Success Manager lending a helping hand to each and every one e-Сommerce entrepreneur. Nowadays she is also involved in the creation of multiple collaborations as the Influencer Relations Manager and wants to share her experience in posts for the Dropship Academy.

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