Artem Zmitrovich
Welcome to the ultimate guide on tapping into the Black Friday dropshipping goldmine! As the days get shorter, the excitement builds for the biggest shopping extravaganza of 2023 – Black Friday. This retail juggernaut, falling on November 24, kickstarts the holiday shopping frenzy with colossal discounts and unbeatable deals.
But what if we told you it’s not just a shopaholic’s dream? Black Friday is your ticket to dropshipping success, a treasure trove of opportunities waiting for you to seize it. In this guide, we will unravel the secrets of leveraging Black Friday for your eCommerce venture. You will learn the benefits of this shopping spree, where to find the best deals, and Black Friday top selling items to list in your store.
Consider this your roadmap to a profitable holiday season. So, buckle up as we navigate the bustling landscape of Black Friday. Uncover the hidden gems that could catapult your dropshipping business to unprecedented heights!
What Are Black Friday Sales?
Black Friday, the shopping fiesta that marks the start of the holiday season, falls annually on the day after Thanksgiving. Retailers put on their competitive hats, tempting shoppers with huge discounts and limited-time offers. Eager customers flood both brick-and-mortar stores and online marketplaces in pursuit of the best deals. It’s a day when the term “shop till you drop” takes on a whole new meaning.
This retail phenomenon traces its roots back to the 1960s. The name “Black Friday” purportedly originates from the shift of stores from the red (loss) to the black (profit) in their financial records. Fast forward to today, and Black Friday has transcended its origin, evolving into a global shopping spree that knows no bounds. From electronics and fashion to home essentials, virtually every product category is fair game for the shopper looking for bargains.
Is Black Friday The Busiest Day Of The Year For Dropshipping?
Is Black Friday the crescendo of chaos for commerce? You bet. This whirlwind of consumerism fills shopping carts and propels eCommerce into overdrive. According to recent statistics, Black Friday consistently ranks among the busiest days of the year for online sellers, with a staggering surge in traffic and transactions.
For dropshippers, this day is a golden opportunity to ride the wave of heightened consumer activity. The numbers speak volumes. During Black Friday and the subsequent Cyber Monday, online sales skyrocketed. As the e-commerce landscape transforms into a battlefield of discounts and flash sales, dropshippers can thrive amidst the shopping chaos. If prepared for Black Friday dropshipping, that is.
How Long Do Black Friday Sales Last?
Black Friday is no fleeting affair. It’s a shopping marathon that extends beyond the borders of a single day. Traditionally kicking off on the Friday after Thanksgiving, the excitement doesn’t end after 24 hours. Instead, the sale spills into the weekend. Therefore, sellers keep their stores and online shops wide open to cater to the insatiable appetite for discounts.
The Black Friday timeline has expanded in recent years, becoming a week-long event known as “Black Friday Week” or “Cyber Week”. This elongated shopping window gives shoppers ample time to explore deals. Likewise, it means an extended period of heightened demand for dropshippers.
Where To Look For Early Black Friday Deals In 2023?
Now that Halloween is over, Thanksgiving is almost here, and with it, Black Friday and Cyber Monday – big sale days. These are global events celebrated around the world. But for e-commerce businesses, they are the most important. The biggest retailers usually update their sites for Black Friday shopping hours beforehand. They launch whole sections with discounts for hot products. Therefore, we can check these early Black Friday deals to prepare our store in advance or update shopping lists.
While each retail network and store holds a sale, some are especially famous for their deals. Furthermore, they are perfect for sourcing Black Friday top selling items. So, what are the best places to look for early Black Friday deals in 2023?
Amazon
When it comes to early Black Friday deals, Amazon stands tall as the e-commerce behemoth. With a reputation for offering an extensive range of products, it is a go-to platform for millions of shoppers globally. Amazon kicks off its Black Friday festivities early, often providing sneak peeks into upcoming discounts.
Amazon’s early Black Friday offers are diverse and often indicate emerging trends and consumer preferences. Therefore, savvy dropshippers can benefit from it by gaining insights into popular products that will likely become Black Friday top selling items.
Shein
For fans of fashion and lifestyle products, Shein is a prime destination for early Black Friday deals. Renowned for its trendy and affordable fashion, Shein tends to unveil enticing deals well before the Black Friday rush. This early access allows dropshippers to align their inventory with the latest fashion trends.
Whether it’s clothing, accessories, or home decor, Shein’s early Black Friday deals provide a valuable glimpse into what will capture the attention of fashion-forward consumers during the holiday season. Dive into Shein’s early offers, and you might discover the Black Friday top selling items in fashion dropshipping!
Walmart
Walmart, a retail giant synonymous with affordability, is a go-to destination for early Black Friday deals. With a commitment to low prices, Walmart rolls out discounts on a wide array of products weeks before Black Friday.
This early bird approach allows dropshippers to scout for deals across diverse categories, from electronics to household essentials. As a result, by sourcing Walmart’s Black Friday top selling items, dropshippers can offer budget-friendly, high-demand products that attract a wide range of shoppers.
Costco
Costco, known for its membership-based model and bulk discounts, is a hidden gem for early Black Friday seekers. The wholesale giant often unveils exclusive deals and discounts ahead of the holiday rush. Thus, we can source demanded products at competitive prices, setting the stage for a successful holiday sales season. In addition, the early access to Costco’s Black Friday top selling items enables dropshipping stores to attract value-driven consumers.
AliExpress
After the main sales day of the year, Aliexpress 11.11., one of the biggest Chinese suppliers joins other retailers and throws Black Friday discounts.
AliExpress is a global marketplace connecting buyers with sellers. It is a hotspot for early Black Friday deals, especially for dropshippers with general stores. As an international platform, it hosts sellers from around the world. Thus, by peeking into emerging trends and AliExpress Black Friday top selling items, we can align our product offerings with global consumer preferences. For this reason, Aliexpress is invaluable for dropshippers seeking to stay ahead in the fast-paced world of e-commerce.
Temu
Temu is another great supplier for Black Friday dropshipping. Relatively new, this Chinese marketplace rivals big names like AliExpress and Banggoood. Therefore, it makes some of the best sales to attract customers, including Black Friday.
Temu hosts sellers and wholesalers from around the world. Its best-selling items are very trendy and attract influencers. In fact, many of TikTok’s videos about interesting finds feature products from Temu. Thus, Temu is one of the best places to source hot items and spot emerging trends.
Last year, the marketplace offered up to 70% off discounts for its Black Friday top selling items. With low prices, a price adjustment policy, and free 90-day returns, Temu should be your choice for Black Friday dropshipping.
Target
Another marketplace with trendy items and affordable pricing is Target. The commerce giant often unveils its Black Friday deals ahead of time. This gives us a chance to spot emerging trends and hot-selling products.
By keeping a close eye on Target’s early deals, we can capitalize on consumer excitement and ensure our product offering features Black Friday top selling items. Therefore, Target is also a prime destination for early Black Friday deals.
Wayfair
For dropshippers focusing on home goods and decor, Wayfair is a treasure trove of opportunities. It is a leading online retailer specializing in furniture and home goods. Wayfair also provides early Black Friday deals on everything from sofas to kitchen appliances.
Wayfair’s early Black Friday promotions allow us to stay ahead in the home and lifestyle niche. Thus, dropshipping Black Friday top selling items from Wayfair allows us to cater to the evolving tastes and preferences of consumers looking for home goods.
How To Prepare An eCommerce Store For Black Friday
Whether running your own store or selling on a marketplace, preparation is vital for successful Black Friday dropshipping.
Here are a few tips on how to prepare your store:
- First, make a list of products with deals you plan to offer. If needed, adjust your prices beforehand to provide higher discount rates. Schedule your promotions or plan how to do it manually on the sale day.
- Second, optimize your store. If you sell on a marketplace, ensure your listings are mobile-friendly, and you optimized SEO. The same goes for your own website (Shopify, WooCommerce, etc.). Optimize your website for faster browsing and better ranking.
- Third, use visuals. Add banners with your Black Friday deals and use catching product images to attract shoppers. If you run a custom shop, consider changing the store theme to a related one. On marketplaces like eBay, you can also update the listing template. Use dropshipping automation tools like AutoDS to Bulk update all your listings simultaneously.
- Fourth, marketing. Create promotional content and optimize your listing titles. For example, use “Black Friday” combined with the highly searched keywords if you sell on a marketplace. Or launch a Black Friday ad campaign if you use paid advertising. Furthermore, use social media and email marketing. Announce your e-shop early Black Friday deals on social media and in the email newsletter.
- Fifth, create cross-selling opportunities. Add more related products to ensure shoppers find what they are looking for when visiting your store.
- Lastly, extend your sale. Encourage shoppers to purchase more after Black Friday. For example, combine Black Friday and Cyber Monday into one big holiday sale marathon.
These steps should give you a good start. However, you must build and follow a strategy. Check out The Best Guide To Cyber Monday and Black Friday Dropshipping to learn more.
Black Friday Top Selling Items
And now you’ve made it to the most important part of this article. What are these Black Friday top selling items we were talking about?
Black Friday used to be centered mainly around consumer electronics before. In recent years, the sale has expanded to most categories, from clothing and beauty products to even household goods.
So, what’s a good rule of thumb for products for Black Friday dropshipping? Black Friday is not the time when people buy cheap things. Instead, shoppers look for more expensive stuff like gadgets, appliances, etc. It’s the best time to sell newer, more costly high-ticket items like:
1. Mini Surveillance Camera
The Mini Surveillance Camera opens the list of Black Friday top selling items. With the rising importance of home security, customers seek compact yet powerful solutions. This item caters to this demand and aligns perfectly with the gift-giving spirit of the holiday season. Its discrete design and advanced features make it a standout choice for savvy shoppers looking to enhance their home protection.
The beauty of this product is that we can source it for nearly 10 to 20 dollars, including shipping, and sell it at twice the price or more. Don’t believe me? Here is an example item from The AutoDS Marketplace:
And here is the same item dropshipped:
That’s some crazy profits! And if you wonder how many people will buy it at this price, just see the engagement the Facebook ad acquired.
Over 3.8K likes, 2K comments, and 1.7M views in less than 3 months.
2. Gaming Headsets
Gaming Headsets are one of Black Friday top selling items through the years. They cater to the ever-growing gaming community seeking immersive experiences. Gaming Headsets are the perfect Black Friday investment for gamers and multimedia enthusiasts alike.
Thus, dropshippers can capitalize on this universal desire for enhanced entertainment. Prioritize models with high audio quality, as they can provide gamers with a competitive edge. Models with surround sound can further enhance the gaming experience. Headsets can also provide amazing cross-selling opportunities for dropshipping gaming products.
3. Multigroom Trimmer
Multigroom Trimmers secure their place as Black Friday top selling items by meeting the universal need for grooming essentials. As individuals seek convenient tools for at-home grooming, this versatile trimmer offers a comprehensive solution.
We can capitalize on the broad appeal of this product, positioning it as a must-have item for personal care. Its multi-functionality and sleek design make it an attractive choice for people looking to elevate their grooming routines. It’s a perfect item for Black Friday dropshipping, even if you don’t focus on beauty products.
4. Magnetic Tiles Set
The appeal of Magnetic Tiles Sets lies in their ability to combine education and entertainment. They are versatile in fostering children’s creativity, spatial awareness, and motor skills. Sellers can highlight the educational value of this product, positioning it as a thoughtful and engaging gift for the holiday season. So, we can tap into the desire for thoughtful gifts that contribute to a child’s development. Therefore, Magnetic Tiles Sets are a perfect addition to Black Friday dropshipping stores.
5. Sunset Lamp
Sunset Lamps are Black Friday stars, offering a unique blend of aesthetic appeal and cozy ambiance creation. They are versatile additions to bedrooms, living spaces, or work areas. These lamps can transform any space into a warm and serene environment.
With the cold season approaching, the desire for home decor items that evoke comfort and tranquility becomes prevalent. As a result, Sunset Lamps are Black Friday top selling items for buyers seeking to enhance their surroundings.
6. Wireless Keyboard
Wireless Keyboards are another essential product for Black Friday dropshipping. As remote work and virtual communication become the norm, the demand for reliable and aesthetically pleasing keyboards has surged. Furthermore, they are a must for multimedia enthusiasts and tech-savvies who like to remotely control their computers, TVs, entertainment systems, etc., from sofas.
Shoppers seek the perfect blend of functionality and style, making the Wireless Keyboards Black Friday top selling items. Therefore, we can highlight the sleek designs, ergonomic features, and autonomy of the wireless keyboards we offer.
7. Wooden Stacking Rocks For Kids
For parents and gift-givers, the Wooden Stacking Rocks for Kids presents an opportunity to foster imaginative play. This toy sparks children’s imaginations and encourages motor skill development. With an emphasis on open-ended creativity, it stands out as a unique and enriching choice for young minds.
Therefore, we can position these wooden stacking rocks as a timeless and educational gift option, catering to shoppers looking for toys that promote learning through play. Hence, Wooden Stacking Rocks are a must for Black Friday dropshipping, even if you don’t sell baby products.
Most in the baby products niche sell baby clothes and toys. But there are many other high-profit and high-demand items you can dropship. Find out more in our guide, Best Selling Baby Items To Maximize Profits.
8. Fleece Throw Blanket
As the winter chill sets in, Fleece Throw Blankets emerge as Black Friday top selling items, offering warmth and comfort. Sellers can tap into the seasonal demand for cozy home essentials, positioning these blankets as perfect additions for winter nights. In addition, a variety of colors and designs makes these throw blankets versatile and giftable items. They appeal to a wide audience seeking comfort and style during the holiday season.
9. Dog Chew Toy
Black Friday isn’t just for humans. Appealing to pet owners seeking joyful and engaging gifts for their furry companions, Dog Chew Toys secure their place as Black Friday top selling items. As families indulge in holiday shopping, the thought of pampering furry friends with engaging toys becomes irresistible.
Dog Chew Toys provide entertainment, dental benefits, and an outlet for dogs’ natural instincts to chew. We can highlight the durability and interactive features of these toys. Therefore, position them as essential items for pet owners looking to spread joy to their four-legged companions. If you are into dropshipping pet products, then this product is essential for your store.
10. Hair Dryer Brush
For those dropshipping health care and beauty products, Hair Dryer Brushes are among Black Friday top selling items. An all-in-one solution for effortless styling, they cater to individuals looking to achieve salon-quality results at home.
We can showcase the versatility and time-saving benefits of the Hair Dryer Brush that make it attractive for beauty enthusiasts. As the holiday season approaches, this item becomes a coveted gift choice, combining practicality with a touch of luxury.
Conclusion
In conclusion, Black Friday isn’t just a shopper’s paradise – it’s a goldmine for dropshippers ready to tame heightened consumer activity. From best early deals to Black Friday top selling items, the opportunities are vast.
However, preparation is key to making the most of this Black Friday dropshipping juggernaut. Optimize your store, create compelling visuals, and implement savvy marketing strategies. With the right approach, your dropshipping business can reach unprecedented heights during this holiday season.
So, buckle up and navigate the bustling landscape of eCommerce and propel your Black Friday dropshipping venture to success!
Here are a few articles to help you achieve success:
